Origin & Evolutin
17th century: Jalur boats were originally vital river
transport, used for carrying agricultural produce like bananas and sugar cane,
and could also carry dozens of people. Over time, jalur became symbols of
social status—decorated boats were reserved for nobles and local leaders. By
the 18th century, they evolved into formal boat races, organized as communal
competitions. During the Dutch colonial era, Pacu Jalur events were held to
celebrate Queen Wilhelmina’s birthday, blending tradition with colonial festive
culture. After independence, the race became part of Indonesia’s Independence
Day celebrations and continues as a major cultural festival today.
Cultural Significance & Modern Recognition
Pacu Jalur is officially recognized as an Intangible
Cultural Heritage by the Indonesian government, and receives support to
preserve and promote it nationally and internationally. Held annually—typically
in August in Teluk Kuantan along the Indragiri (Batang Kuantan) River—the
festival draws huge crowds and features races, parades, traditional
performances, and local arts and crafts.
The Iconic “Anak Coki” & the Viral “Aura Farming”
A uniquely captivating feature of Pacu Jalur is the Tukang
Tari or Anak Coki—a young dancer (typically a child) who stands on the bow of
the moving boat, dancing rhythmically to encourage the rowers and entertain the
crowd. This role was thrust into global spotlight when videos of 11-year-old
Rayyan Arkan Dhika dancing confidently on the bow went viral—popularly termed
“aura farming”. His viral dance inspired celebrities and athletes worldwide to
emulate his moves—and he was even appointed Riau’s tourism ambassador.
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